BREAKING NEWS! Saban Brands has announced a partnership with Lionsgate to bring us news of a new, re-imagined Mighty Morphin’ Power Rangers live action film!
SANTA MONICA, CA, May 7, 2014 – Lionsgate (NYSE: LGF), a leading global entertainment
company, and Saban Brands, a strategic brand management company that acquires and
builds global consumer brands, are partnering to develop and produce an original live action
feature !lm based on the iconic Power Rangers property, it was announced today by creator
of Power Rangers Haim Saban and Lionsgate Chief Executive Officer Jon Feltheimer. The
announcement marks another step in Lionsgate’s continued commitment to build a broad
portfolio of branded properties and franchises with global appeal.
Saban launched Mighty Morphin Power Rangers as a live action television series more than 20
years ago, and the series has been in continuous production ever since. It has subsequently
grown into one of the world’s most popular and recognizable brands, with toys, apparel,
costumes, video games, DVD’s, comic books and other merchandise.
The two companies noted that, with an extensive and extremely devoted worldwide fan base
as well as a deep and detailed mythology, the Power Rangers are primed for the big
screen. The new !lm franchise will re-envision the Mighty Morphin Power Rangers, a group of
high school kids who are infused with unique and cool super powers but must harness and
use those powers as a team if they have any hope of saving the world.
“Lionsgate is the perfect home for elevating our Power Rangers brand to the next level,” said
Saban. “They have the vision, marketing prowess and incredible track record in launching
breakthrough hits from The Hunger Games to Twilight and Divergent. In partnership with the
Lionsgate team, we’re con!dent that we will capture the world of the Power Rangers and
translate it into a unique and memorable motion picture phenomenon with a legacy all its
own.”
“We’re thrilled to be partnering with Haim Saban and his team to maximize the potential of
this immensely successful and universally recognized franchise,” said Feltheimer. “The Power
Rangers stories and characters have been embraced by generations of audiences for more
than 20 years, and today they are more powerful than ever. We have the ideal partner and the
perfect brand with which to create a motion picture event that will resonate with moviegoers
around the world for years to come.”
What could this very well mean? Stay tuned-in to THE MONKIE GRID for more information!
More:
- Full PDF-Version feature film announcement from Saban Brands at PowerRangers.com – HERE – (Dead Link)
- Press release from Lionsgate – HERE –
The Monkie Grid 